Creative Europe MEDIA 2027: grants for audience development and film education
Verified by the editorial team 28 October 2026
Added to the catalogue Added to the catalogue from the 20 and 21 October GetGrant exports, terms verified on the Funding & Tenders topic page and the CREA-MEDIA-2027-AUDFILMEDU call document
Summary
A Creative Europe MEDIA grant with no fixed ceiling (the EU covers 70% of costs, call budget EUR 7,000,000) for audience development and film education projects, primarily for young people. Ukrainian NGOs, film clubs, festivals and educational organisations can apply alone or in a consortium. Deadline - 2 March 2027.
About the call
The Audience Development and Film Education topic of the Creative Europe MEDIA strand supports pan-European projects that build interest in European films and other audiovisual works, including video games and immersive content. Projects must rest on a solid analysis of audience needs, especially those of young people, and combine audience events with innovative or cross-border film education and film heritage initiatives. Work in cinema deserts - areas with almost no cinemas - is specifically encouraged.
There is no maximum grant amount: the EU reimburses 70% of actual costs, and applicants cover the rest. A single organisation or a consortium of two or more may apply. At least half of the films and works in the project must come from MEDIA countries, and activities must reach audiences in at least 5 such countries. Projects normally last 24-36 months, and financial support to third parties is not allowed.
Since 22 September 2025 Ukraine has participated fully in the MEDIA strand, so Ukrainian film clubs, festivals, educational NGOs and cultural centres can apply to this topic as full applicants for the first time. For communities where cinemas are destroyed or closed, such a project can bring film back to young people through mobile screenings, school programmes and digital tools. Applications are submitted in English via the Funding & Tenders Portal, with Part B limited to 70 pages.
Who can apply
- Public and private legal entities from EU and EEA countries and countries associated to Creative Europe, including Ukraine
- NGOs, film clubs, film festivals, film institutions and educational organisations
- A single organisation or a consortium of at least 2 participants
- International organisations
Who cannot apply
- Natural persons (except sole traders without separate legal personality)
- EU bodies and organisations under EU sanctions
What the funds are for
- Audience events that build interest in European films
- Innovative and cross-border film education and film heritage initiatives
- Programmes for young audiences based on an analysis of their needs
- Digital tools for audience development, cooperation between film institutions and online platforms
- Audience work in cinema deserts with poorly developed cinema infrastructure
What is not funded
- Financial support to third parties
- Projects where less than half of the works come from MEDIA countries
- Projects reaching fewer than 5 MEDIA countries
Documents required
Forms and templates are on the call page
How to apply
- 1Consult the national Creative Europe Desk about the project idea
- 2Create an EU Login and register the organisation in the Participant Register (get a PIC)
- 3Prepare the audience analysis, Part A, Part B and Part C in the Submission System
- 4Submit via the Funding & Tenders Portal by 2 March 2027, 17:00 Brussels time
Timeline
Questions and answers
- Can Ukrainian organisations apply to MEDIA Audience Development and Film Education?
- Yes. Since 22 September 2025 Ukraine has participated fully in the Creative Europe MEDIA strand, so Ukrainian legal entities can apply alone or in a consortium.
- What share of costs does the grant cover?
- The EU reimburses 70% of actual costs, with no fixed grant ceiling. The total call budget is EUR 7,000,000.
Change history
- Added: Added to the catalogue from the 20 and 21 October GetGrant exports, terms verified on the Funding & Tenders topic page and the CREA-MEDIA-2027-AUDFILMEDU call document

